The goal for this project was to propose a first visual proposal for a funding platform that would attract investors and benefactors based on UNESCO’s report on the potential for the African cinema industry development

Outcome: The final concept presents a Stylescape to convey the desired visual direction, focusing on the idea of the AUTEUR as the main figure, wanting to highlight the quality and authentic vision of the applicants (authors, directors, artists, etc. ) as a source of unique vision and values

Purpose: Serve as a foundation for sustainable development  / Source of economic empowerment and creativity / Contribute to inclusive employment and entrepreneurial opportunities in the cultural and creative industries /Commitment to supporting, protecting, enhancing, and transmitting the cultural heritage of the African continent and all its rich diversity.

Skills: Concept development & storytelling / Trend forecasting & audience insights   / Social media & content strategy  / Data analysis & campaign optimisation  / Creative direction