I trained in industrial design, which means I spent years learning to care intensely about the curve of a handle. How heavy something should be. Whether it solved a real problem at all. I quickly learned that you can get the handle perfect and still watch someone pick it up in a completely different way, or love it for a reason you never designed for, or leave it in a drawer for ten years and refuse to throw it away. It stopped being about the object and started being about the story: how we perceive things, how colours and shapes make us feel, what our taste says about who we are and the people we want to be around, how we've developed these complex systems to communicate, collaborate, interact, connect and detach.

So that's where I am now, deeply invested in the human experience: our behaviours, our emotions and our relationship with everything we touch, in real life, in the digital space and more recently with the machines that now talk back. Current brain teaser: how does identity survive mediation?

I orbit a few constants: design thinking, tech, systems, art, behavioural sciences, communication, leadership and identity, + whatever catches my attention.

My academic interest is in human-AI collaboration and why people accept or resist it, the psychology of work, adaptive capacity and professional identity, organisational design and change, and the future of creative and knowledge work.